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How to leverage new hashtags Facebook

Escrito por Miguel Angel Ivars Mas en Social Media · Tuesday 18 de June de 2013 ·
How to leverage new hashtags Facebook

How to leverage new hashtags Facebook

For a week now, already are available on Facebook hashtags. A function in high demand by users and is finally a reality of large social network.

As an evolution of the tags used in blogs, the hashtag was born from the hand of Chris Messina and boosted user community use, until finally joined Twitter in an official way, and today is a fundamental part. Following its success in network microbloging, have incorporated many other social networks like Google+, Tumblr, Flickr, Pinterest, Vine. And in today already crossed borders, taking something off the Internet everyday in the world of communication and media such as radio, television, and is already used everywhere.

But.. How do the hashtags on Facebook? And what are differences regarding Twitter hashtags?

It’s simple, every time you post an update to Facebook add a pad in front of a word, this word becomes a link automatically hashtag, allowing all users to click on it and access all the information that has been posted on Facebook about this issue (using the hashtag). Thus, Facebook helps 1.1 million users to participate in the public conversation world’s largest, by pooling all posts on a particular topic.

New functionality already is even available in The search engine of Facebook, where entering #TopicSearched give us the option to find all available results on this topic. What has not currently implemented functionalities Facebook are Global and local trending topic, as has Twitter to know which is the most talked rankig in real time. At least for now.

Another difference is that since Facebook can control the range of your messages with hashtags, deciding whether it will come only to your friends, to a specific list, or if it will be public, thus reaching hashtags now with a global reach.

Among the rules to keep in mind when using hashtags are not to enter spaces between the word and the pad, and if you use a hashtag composed of more than one word as could be #socialnetworks not contain spaces in between, and to make it more readable we can choose to capitalize the first letter of each word that makes up the hashtag and #SocialNeworks, as the character case are not taken into account as distinctive.

For faster access to a hashtag of Facebook, instead of using the search engine, we can also directly use the url in the above example would be:

Also, when we are in a search results page of a specific hashtag to post will have a field which already include the hashtag we wanted to if we want to be part of our post.

Although as we said last week already operating, it will become hasgtags links all previously published, because the measure is not imposed retroactively. This means that new hashtag only have the option to be used as such. If that will become valid hashtags coming from other social networks such as being equally valid Isntagram Facebook.

That said, to enjoy this new option and make a good use and not abuse. ;)

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